KLM Royal Dutch Airlines has announced a new service that allows customers to make seat reservations, book or rebook flights, request excess baggage tags, and pay for all of them using their Twitter or Facebook accounts.
After making their request, customers will be sent a private message on Facebook or Twitter. Flyers can then select their preferred method of payment and complete the transaction. One of 130 dedicated social media service agents then send a confirmation of payment.
Agents field 35,000 queries on Facebook and Twitter from flyers around the world every week. And recently, the airline gained its 5 millionth Facebook fan making KLM the carrier with the most fans in the world.
Meanwhile, KLM also recognized the opportunities presented by professional networking site LinkedIn, when they launched a Meet & Seat program allowing flyers to share their LinkedIn and Facebook profiles with fellow passengers.